PROS (company)

PROS Holdings, Inc.
Company typePublic
NYSEPRO
Russell 2000 Index component
IndustryEnterprise software
Headquarters
Houston, Texas, U.S.
ProductsPricing science
Configure, price and quote
Revenue management
RevenueIncrease US$330.4 million (2024)
US$−19 million (2024)
US$−20.5 million (2024)
Total assetsDecrease US$419.9 million (2024)
Websitepros.com
Footnotes / references
[1]

PROS Holdings, Inc. is a technology company that provides revenue management, dynamic pricing, and digital retailing solutions. Following its acquisition by investment firm Thoma Bravo, the company separated its B2B and airline businesses, refocusing its operations exclusively on the airline industry.[2] Headquartered in Houston, Texas, PROS operates globally with offices across Europe and North America, including locations in Frankfurt, Germany, and Sofia, Bulgaria.[3]

History

In June 2007, PROS became a public company via an initial public offering.[4]

In December 2013, PROS acquired SignalDemand, which offers supply aware price and optimization software, for $13.5 million.[5]

In October 2014, PROS acquired Cameleon Software, a provider of Configure, Price, Quote (CPQ) tools, for $33 million.[6][7]

In 2017, PROS acquired Vayant Travel Technologies, a privately held airfare search company based in Sofia, Bulgaria, for $35 million.[8][9]

In 2019, PROS acquired French travel tech firm Travelaer SAS for $12 million.[10]

In 2021, PROS acquired Miami-based fare-marketing company EveryMundo for $90 million.[11]

In May 2025, PROS named Jeff Cotten as president and CEO, effective June 2, 2025. Cotten succeeded Andres Reiner, who announced his retirement and transition to a senior advisory role.[12]+

In September 22, 2025, PROS Holdings, Inc. and Thoma Bravo announced that they have entered into a definitive agreement under which PROS will be acquired by Thoma Bravo in an all-cash transaction valuing PROS at approximately $1.4 billion.

References

  1. ^ "PROS Holdings Inc. 2024 Form 10-K Annual Report". U.S. Securities and Exchange Commission.
  2. ^ "Tech buyout firm Thoma Bravo's plans for PROS post acquisition". www.phocuswire.com. Retrieved 2026-02-10.
  3. ^ "PROS Corporate Headquarters, Office Locations and Addresses | Craft.co". craft.co. Retrieved 2026-02-10.
  4. ^ "PROS Holdings raises $75.1 million in IPO". Reuters. June 27, 2007.
  5. ^ "PROS Announces Acquisition of SignalDemand" (Press release). Business Wire. December 16, 2013.
  6. ^ "PROS Completes Acquisition of Cameleon Software" (Press release). Business Wire. October 27, 2014.
  7. ^ Ryan, Molly (October 24, 2013). "Major Houston software company makes big acquisition". American City Business Journals.
  8. ^ "PROS Acquires Vayant Travel Technologies; Expands Modern Commerce Solutions for Travel Industry" (Press release). Business Wire. August 3, 2017.
  9. ^ McDonald, Michele (August 3, 2017). "Vayant Travel Technologies acquired by PROS, a US revenue management company". Phocuswire.
  10. ^ Mathews, Chris (August 26, 2019). "Houston co. acquires French travel tech firm in $12M deal". American City Business Journals.
  11. ^ Mathews, Chris (November 30, 2021). "Pros acquires Miami fare marketing co. EveryMundo in $90M deal". American City Business Journals.
  12. ^ France, Chandler. "Houston software company Pros Holding names new CEO to succeed longtime leader". www.bizjournals.com. Retrieved 2025-08-25.